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KeynoteProduct
Killing features people love
- Day
- Day 3 · Thu 20 May
- Time
- 09:30
- Length
- 45 min
- Room
- Main Stage
About this session
How to remove a loved feature without losing the customers who love it. The data to gather, the message to send and the week it goes wrong.
Nia shares the emails she sent, the replies she got and the retention curve afterwards. The framework fits on one page.
You will leave with
- How to decide what to remove
- The message that keeps customers
- What to do in the week it goes wrong
Saves a calendar file with the room and the time in Lisbon time.
Next in Main Stage
KeynoteProduct
Killing features people love
- Day
- Day 3 · Thu 20 May
- Time
- 09:30
- Length
- 45 min
- Room
- Main Stage
About this session
How to remove a loved feature without losing the customers who love it. The data to gather, the message to send and the week it goes wrong.
Nia shares the emails she sent, the replies she got and the retention curve afterwards. The framework fits on one page.
You will leave with
- How to decide what to remove
- The message that keeps customers
- What to do in the week it goes wrong
Saves a calendar file with the room and the time in Lisbon time.
Next in Main Stage
KeynoteProduct
Killing features people love
- Day
- Day 3 · Thu 20 May
- Time
- 09:30
- Length
- 45 min
- Room
- Main Stage
About this session
How to remove a loved feature without losing the customers who love it. The data to gather, the message to send and the week it goes wrong.
Nia shares the emails she sent, the replies she got and the retention curve afterwards. The framework fits on one page.
You will leave with
- How to decide what to remove
- The message that keeps customers
- What to do in the week it goes wrong
Saves a calendar file with the room and the time in Lisbon time.
Next in Main Stage
11 · See you there
See you in Lisbon.
Doors open · Tue, 18 May 2027 at 09:00 · Pavilhão do Rio
11 · See you there
See you in Lisbon.
Doors open · Tue, 18 May 2027 at 09:00 · Pavilhão do Rio
11 · See you there
See you in Lisbon.
Doors open · Tue, 18 May 2027 at 09:00 · Pavilhão do Rio